This Clothing Brand is changing the world, one ‘katcha’ at a time!

Tuesday, June 9, 2020

Thinking of going green (and every color in between) with your closet? Craftcha has got the goods: bags, shorts, pants, dusters, all made from eco-friendly ‘katcha’!

Craftcha is a micro-business enterprise that offers handcrafted products made from repurposed and upcycled materials. Some of their products include bed covers, kitchen towels, apron, foot rug, kitchen appliances cover, and gift packaging all made with sustainability in mind-- and quality, too!

“We started out as a small-time family business back in 2009. We were one of those who experienced the impact of Typhoon Ondoy in Metro Manila. Our experience inspired us to put up a business that advocates cloth waste management in minimizing plastic bag use.” says Ms. Merlita Manicad, founder of Craftcha in an interview with Metroscene Mag.

From 500 pesos as starting capital, Ms. Manicad started her business without knowing when or where it will take her. "Masipag, matiyaga, madiskarte, maparaan, praktikal, and creative" are the most often commendations of her customers to her brand.

Fashion but make it sustainable

Craftcha innovates and creates useful household goods not just made of flour sacks but also from scrap cloth, old clothes, old jeans, outdated clothing, and even from rice sacks as their new products.

“Given our story on how we started, as well as our goals, it is purpose-driven. Kakayanan natin na makapag inspire pa ng ibang mga tao at maniwala sila na madaming magagawa sa mga basurang tela. Sa tuwing nagbibigay suporta ang mga costumers natin sa mga little efforts ng brand sa pag lessen ng basura, at paniniwala sa mga nagagawa naming products. These are the little gestures and small deeds na nagke-create ng long term impact, that keep us going.” she added.

For more than a decade of crafting, the company have already contributed a lot in terms of sustainable living, taking pride in their slogan: “Craftcha – 99% upcycled goods, handcrafted for the love of nature.”

You can visit on Facebook and Instagram or reach out to Ms. Merlita Manicad through email to accommodate your inquiries.

Text by: Novie Nunez

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