Wrapping up the month of November with a total of 12 million streams on Spotify and taking home six individual and group awards during the 8th PPop Awards, Alamat kicked off their December with stage-trembling performances on their first-ever solo concert, Dagundong.
Despite the domination of international influences on the latest music trends, Alamat managed to stand out by staying true to their origin. Their one-of-a-kind concept of seamlessly weaving Filipino languages, heritage, and humor into their crafts has earned them not only devoted Magiliws across the globe but also recognition within the musical industry.
The Dagundong Experience
Starting it strong with their comeback single “Kasmala,” the boys got the New Frontier Theater crowd on the move. Of course, this wouldn’t be a whole Alamat experience without Taneo, Mo, Jao, Tomas, R-Ji, and Alas, gracing the stage while rocking traditional fits that highlight their roots. One thing about every lit performance from our 6inoos? It will always be a huge shoutout to Filipinos’ diverse languages and culture.
Alamat members weren’t lying when they said that we’re in for a special treat—totally got more than what you’ve paid for with their whole discography plus six solo performances! The show also featured appearances from the cast of the 2023 Metro Manila Film Festival entry “Penduko” with Dagundong as its official soundtrack. If we got a Kulintang performance during their Pasulong showcase last year, their first solo concert was even made powerful with an arnis exhibition from our SEA Games delegates.
If you’re thinking that the studio version of their award-winning single already sounds good, just imagine hearing them cap off the night with ‘Maharani.’’ The vocals, choreography, and the black attire coming together is one big nod on their modern-meets-traditional branding that never goes out of style.
3 Years with Magiliws
Another chapter opens for Alamat and Magiliws marking their third anniversary this year. The boys can’t help but reminisce about their trainee days which became even harder because of pandemic restrictions. Jao mentioned some of the challenging things they’ve had to face: canceled flights, face masks, and of course— the ever-so-Pinoy face shield moment during their rehearsals.
“Syempre noong una kaming nagkita-kita hindi naman lahat kumakanta, sumasayaw, tsaka nagra-rap,” Tomas shared. It was their consistent discipline and the team behind them that made Alamat the P-Pop boy group that we know today. Huge thanks to their management, creative director JP Laxama, vocal coach, choreographer, stylist Bettina Banez, and designers, the concert was more than just an anniversary treat but a testament to how Alamat continuously lives by its mission to showcase Pinoy Pride.
Before the show pic.twitter.com/UDRqfXprAM
— Bettina Banez (@BettinaBanez) December 1, 2023
Nowhere to Go but Pasulong
With their recent nominations and wins on local and international music awards, successful first solo concert, and jam-packed guest performances, Alamat has nowhere to go but forward.
This December 23, the P-Pop Icon Group of the Year will be performing for their Magiliws abroad as they join the lineup for Winter Carnival 2023 at Dubai Media City Amphitheatre. Joining the boys are Michael Pangilinan, Daryl Ong, Bugoy Drilon, Skusta Clee, Seth Fedelin, Francine Diaz, Chie Filomeno, Katrina Velarde, and Ang Bandang Lapis.
In just three years in the music scene, Alamat is truly living up to its name of being one of P-Pop’s musical legends. And we’re all excited for what’s more to come for these Lakans! Who knows, they might be conquering more global stages next year!
