Here is your definitive guide to the freshest releases of local beauty products
There is something incredibly electric about the local beauty industry right now. We’ve moved past the days of simply “making do” with what’s available. Today, our local brands are the ones setting the global pace.
Whether it is a formula that actually survives the Manila humidity or a shade range that finally acknowledges the beautiful diversity of Filipino skin tones, the innovation is for sure non-stop. If you are looking to refresh your vanity, we’ve rounded up the most exciting drops from your favorite cult brands, covering everything from last week’s hits to the launches you need to set your alarms for next week.
Colourette: The New and Improved Colourtint
The OG is back and better than ever! If you grew up loving the Colourtint, you’ll be obsessed with the new skin-loving ingredients. It’s still that same high-pigment formula that lasts through a full day of "play," but now it feels way more moisturizing thanks to the added Shea Butter and Peptides. Whether you’re a neutral lover eyeing the buffed nude of Ava or want the bold cranberry red of Coco, these tints blend like a dream and won't leave your lips feeling dry. It’s basically your whole makeup look in one tiny, travel-friendly bottle.
Popique: Let Them Grow Brow & Lash Serum
One of the most talked-about new entrants this month is Popique Beauty, with their Let Them Grow Brow & Lash Serum. This lightweight treatment is designed for those looking to level up their "no-makeup" makeup game from the root. Infused with a peptide-rich cocktail of ginseng, pea protein, and aloe, it moves beyond basic hydration to support stronger, fuller-looking growth. Its non-sticky formula makes it a seamless first step in your morning or evening routine, conditioning hairs without interfering with your other skincare.
Sunnies Face: Sunnies Face The Double Cleanse Set
If you’re still using makeup wipes, consider this your sign to upgrade! Sunnies Face has bundled their cleansing icons into one perfect set. First, use the Precleanse balm—it literally melts the day’s grime and sunscreen away like butter. Follow it up with Fresh Face, which is a super gentle, bouncy gel that leaves your skin feeling refreshed but never "tight" or stripped. It’s a total reset for your face that feels like a mini-spa moment at the end of a long day.
GRWM Cosmetics: Mini Milk Tint Milkshake Collection
Get ready to shake up your makeup bag! GRWM just dropped 12 adorable Mini Milk Tints inspired by everyone’s favorite treats. These are the ultimate "swipe and go" products—you can use them on your lips, eyes, and cheeks for a perfectly coordinated look. They have that dreamy, creamy texture that blends like a literal dream without lifting your foundation underneath. Whether you're into the dusty mauve of Muffin or want to try the viral purple blush trend with Purple Yam, these minis are perfect for touch-ups throughout the day.
Issy: Lip Bait
If you’re obsessed with the perfect overlined lip, Issy’s Lip Bait is about to be your new holy grail. It’s a super creamy, retractable liner that comes with its own brush, so you can blend out your edges for that soft, blurred look without getting your fingers messy. They aren't kidding about the variety, either; there are literally 29,547 lip combinations possible! Whether you want to contour, highlight, or just define, this liner makes your lip shape look totally natural.
Sola Beauty: It Starts with skin
If you hate the heavy, sticky feeling of traditional sunblocks, Sola’s Daily Screen is about to be your new BFF. It’s an untinted, lightweight SPF that gives you that "glass skin" glow without the dreaded white cast. It’s the perfect first step in your routine because it doubles as a hydrating primer. Whether you’re going for a full glam look or just running errands with a bare face, this SPF keeps your skin hydrated and radiant while protecting it from the harsh PH sun.
Careline x One Piece Collection
Careline sets sail with an iconic One Piece collaboration that blends collector-worthy packaging with high-performance makeup. The nine-shade Eyeshadow Palette delivers richly pigmented hues from bold Hot Pink to wearable Peach, while Microtip Liners and Brow Tattoos bring next-level precision. Rounding it out is the Peel-Off Tint, made for long-lasting color that keeps up with every adventure.
Enigma Beauty: Rouge Glow Lip Tint
If you love a glossy lip but hate it when your hair gets stuck in it, you need to try the Rouge Glow Lip Tints. They give you that dreamy, non-sticky glow that feels more like a hydrating balm than a sticky gloss. It’s basically the ultimate "your lips but better" product that actually treats your skin while you wear it.
Byond: Be Fresh Leave-In Dry Shampoo
If you’re a "gym-to-office" girlie or just constantly busy, Byond’s new Be Fresh Leave-In Dry Shampoo is about to be your secret weapon. It’s an invisible air-gel, so you don't have to worry about that awkward white powder on your dark hair. The best part? It feels instantly cooling on the scalp thanks to the peppermint and eucalyptus—perfect for the PH heat!
Aivee Skin: Blush Balm
Blush Balm by Aivee Skin is your new glow essential. With creamy, ultra-blendable blush that delivers rich pigment, long wear, and a natural skin-like finish. Infused with vitamin E, candelilla wax, and microcrystalline wax, it locks in moisture, glides on smoothly, keeps skin hydrated, and helps protect against environmental stressors. Plus, it’s vegan, cruelty-free, and paraben-free.
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